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Published February 16, 2022 | Version v1
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BREND KAPITALI TUSHUNCHASINING MOHIYATI, RIVOJLANISH EVOLYUTSIYASI VA NAZARIY ASOSLARI

  • 1. Toshkent Davlat Iqtisodiyot universiteti tadqiqotchisi

Description

The article describes the essence of the concept of brand capital, the evolution of development and the theoretical basis, and developed recommendations by the author.

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